Embark on a journey through my professional universe - where creativity meets strategy and a touch of design magic!
Professional Summary
Dynamic and detail-oriented graphic designer with experience elevating brand aesthetics and driving marketing objectives. Proven ability to seamlessly blend creativity with strategic thinking, I specialise in creating visually compelling designs that align with business goals. Proficient in Adobe Creative Suites including Photoshop, Illustrator, InDesign and After Effects and well-versed in brand development. I have successfully crafted cohesive visual identities, marketing materials, and digital assets that resonate with target audiences and grow social media platforms. Adept at collaborating with marketing teams, I bring a unique blend of artistic flair and a results-oriented mindset to projects. Committed to maintaining brand consistency and meeting tight deadlines, I am eager to contribute my skills and expertise to enhance the visual representation of your business.
Objective
To apply my passion for design and proficiency in graphic software to contribute to a dynamic creative team. With a keen eye for detail and a commitment to delivering high-quality visual solutions, I aim to create impactful designs that not only meets the brands objectives but also push the boundaries of creativity. My goal is to continuously enhance my skills, stay abreast of design trends, and collaborate with diverse teams to produce compelling and innovative graphic designs that leave a lasting impression.
Skills
Branding and Logo Design
Illustration and Digital Art
Typography and Layout Design
Web Design: HTML, CSV, Shopify
Print Design: Brochures, Flyers, Posters
Website Photography & Product Photography
Social Media Content and Animation Videos
Illustration
Professional Experience
Courtney Brands | Graphic Designer | 2021-2022
Responsibilities Include:
Social media content creation (reels, Instagram and Facebook organic socials
Video filming, editing & animation design
Prioritising and managing multiple projects within design specifications and budget
Developed and maintained brand identities, including logos, color schemes, and style guides.
Designed a range of marketing materials, such as brochures, banners, and digital assets, resulting in a 25% increase in brand visibility.
Knowledge of composition, lighting, and framing to capture visually appealing images.
Meticulous attention to detail when retouching or editing photographs to ensure a polished and professional look.
Ability to integrate photography into web design, considering user experience and responsive design principles.
Creating animation videos for social media campaigns
EDM Design and Publishing
Traditional hand-drawing techniques, sketching, and creating concept art.
Mood Board and storyboard planning
Freelance Graphic Designer | 2019-CurrentResponsibilities Include:
Conduct consultations with clients to understand their design needs,
preferences, and business goals.
Generate design concepts and present them to clients for feedback and approval.
Website design and building
Plan and outline project scopes, timelines, and deliverables.
Collaborate with clients to make revisions and refinements to designs until the final product is approved.
Prepare and deliver files in the appropriate formats for both print and digital use.
Creating graphics for various social media platforms, including posts, headers, and advertisements.
Creating custom illustrations for a variety of applications, such as book covers, editorial content, or digital media.
Adaptalift | Graphic Designer | 2024-Current
Responsibilities Include:
Design for brands like Hyster, Yale, Combilift, RLT, and Forkwest.
Create email EDMs, posters, flyers, brochures, and more.
Develop and edit video content for product launches.
Write content for marketing materials and social media.
Handle photography and photo editing.
Ensure consistent branding across all materials.
Manage multiple design projects while meeting deadlines.
Education
2011-2016
Victorian Certificate of Education
Our Lady of Sion College
2017-2021
Swinburne University of Technology
Bachelor of Design
Majoring in Communication Design
Minors in Industrial Design & Interior Architecture